Surfing became an acceptable trendy pastime during the 60s. All types of Commerce were using surfers to promote their products. Photos of surfers featured in Fashion & Surf Mags and News media advertisements/promotions.
Some WA surfers were lucky enough to exploit their good looks on the meat market and supplement their meagre incomes through fashion photo-shoots and by strutting their stuff on the catwalk.
Photos: Flashback to the 60s. Photos courtesy of Brian Cole, Gayle Franks and Greg Woodwood.
(Left) 1961 Brian Cole & legendary big wave surfer Bob Pike modelling for Flair Magazine at North Narrabeen NSW. (Middle) Gayle ‘Copper’ Franks modelling on City Beach for ‘Broken Glass on the Beach’ campaign. (Right) Surf Magazine photo shoot featuring Eleanor Proud.
During the 70s WA surf industry pioneer Len Dibben ran his own Surfboard manufacturing business and did modelling on the side initially to promote his surfboard business. Len also got WA champion board paddler/surfer Dave Ellis and some of his Warrain Board Club mates to join him modelling on the catwalk. Click on this link for more details of Len Dibben’s modelling career.
In 1972 photographer journalist Ric Chan did a fashion photo shoot with Len Dibben in the SW .
Photos: 1972 SW fashion photo shoot. (Left) Injidup Point surf wear photo shoot. (Right) Gracetown car park. Len modelling the latest head wear from Walsh’s Men’s Wear in Perth city. Photo credits Ric Chan.
In 1973 Bruce King from Subiaco was holidaying in London with his WA surfing mates Bob Monkman, Micko Gracie & Peter McDonald. While there Bruce was employed to tour major cities in England & Wales promoting Viking Model Sewing Machines for Husqvarna Ltd.
Photos: 1973 Modelling Viking outfits in London. (Left) Igor (Vic) and Bruce King (WA). (Right) Bruce King decked out in viking apparel. Photos courtesy of Bruce King
In the 70s photo journalist Ric Chan did a photo shoot for a jewellery advertisement in Perth. It featured Yallingup surfer Peter McDonald and model Cheryl Marrat.
Photos: 1970s Perth. Peter Mac & Cheryl Marrat modelling jewellery. Photo credits Ric Chan.
Fashion photo shoots by photo journalist Ric Chan.
Photos: (Left) 1970s model Jane Priest, unidentified & surfer Bunky Miller with dog. (Right) 1969 unidentified model & Ric Chan modelling a wettie in South Australia.
Phil Henderson was a talented City Beach goofy footer and a good looking young buck back in the 70s.
Photos: (Left) 1972 Phil surfing in Blaxell Surfboards advertisement. (Right) 1973 unidentified model with Phil Henderson & his dog at City Beach photo shoot. Photo credits Ric Chan.
Business advertisements in WA’s West Coast Surfer magazine.
Images: (Left) 1980 Graham Noakes advertising his Margaret River business. (Right) 1980 Frank Thorson (Mitch’s dad) advertising his Rottnest Bakery. Images courtesy of Ric Chan.
Photos: (Left) 1973 Sandy & Norm Bateman modelling wetsuits for Oceans Surf Shop. (Right) 1975 Dave Kennedy (dec’d) from Star Surfboards in Perth City. Photos courtesy of Ric Chan.
In the 70s & 80s Ric Chan was busy juggling his career activities. During the day he worked as a photo journalist for The Independent Newspaper and as a professional model. At night time he was a DJ at Gobbles night club.
Photos: 1976 Jeans advertisements Perth. Ric Chan and unidentified girls modelling the latest jeans & accessories. Photos courtesy of Ric Chan.
Paul Mienk was a talented City Beach surfer & skate boarder in the early 60s. He was good looking and popular with girls.
Photo: Late 1970s Paul Mienk modelling a leather jacket in Bali. Photo credit Ric Chan.
In the 70s Trigg/Mettams surfer Steve ‘Hog’ Hannett featured in fashion photo shoots.
Photo: 1977 L-R Unidentified, Colin Earle & Steve Hannett at the Hang Ten WASRA School Boys Contest at Trigg. Photo credit Ric Chan.
Cottesloe surfer Bill Oddy was head honcho at Cordingley Surfboards and a guru in the Entertainment industry during the 70s. Bill was also a popular male model in WA.
Photo: 1977 Bill Oddy at the Hang Ten WASRA School Boys Contest at Trigg. Photo credit Ric Chan.
WA surfer Gary Greirson became a professional TV model in the 80s and earned big $’s advertising Beer & Electrical goods in TV advertisements. Gary worked for a modelling agency and his fashion shots appeared in magazines & newspapers.
Photos: 1980s Gary Greirson fashion photo shoots. Photos courtesy of Gary Greirson and Bill Plowman from the Daily News.
Gary: “These were just work shots for which I was well paid. I don’t have any pics of when I was on the catwalk. I did a high paid TV commercial for Emu Export beer in 1984, but have no photos as it’s on video tape”.
In the 80s Californian pro-windsurfer & top surfer Rich Myers (Yallingup resident since 1990) was introduced to modelling through his windsurfing exposure in the USA. His image was featured in various US Magazines & Newspapers, covers, pictures, interviews & editorials.
He became a member of the Screen Actors Guild and appeared in TV commercials and had bit parts in ‘The Young & the Restless’, ‘The A-Team’ & T J Hooker TV series. He was the feature surfer in surf movies ‘Follow the Sun 11’ and ‘Tales of the 7 Seas’. Rich also featured in windsurfing videos.
Photos: 1980s pro-windsurfer Rich Myers featured in a Malibu Men Calendar. Image courtesy of Rich Myers.
Rich: “While the calendar wasn’t a big hit with the girls, it was very popular with the Gay community in San Francisco” (-:
Photos: 1980s Rich Myers windsurfing & fashion photo shoots. Photos courtesy of Ric Myers.
In 2006 ‘Outside Go’ Magazine featured SW surfer & yoga teacher Kathleen ‘Katie’ Coryell in an article on female athletes. At the time Katie she was a sponsored surfer with Surf Diva and was sent out to do a lot of projects like this one.
Photo: 2006 Katie Coryell image in Outside Go Magazine. Photo courtesy of Katie and Outside Go magazine.